| Author | Dang Thi Thuy Binh |
| Note | A project submitted in partial fulfillment of the requirements for the
degree of Master of Business Administration (Executive) in International Business –
Management of Technology (VN), School of Management |
| Publisher | Asian Institute of Technology |
| Abstract | In the explosion epoch of information technology, telecommunications and electronics, the
internet play more and more important role in all parts of life such as education, business,
communication,… and so on. In Vietnam, the need of using internet is continuously
increasing. The internet is so useful and popular that nowadays more and more people use it
every time and everywhere, day or night, from businessmen to students, for registering a
flight or reading electronic newspapers.
In 1997, Vietnam Data Communication (VDC) Company was permitted to provide
international connectivity. From 2003, along with incentive policies of the Vietnam
government, many companies have jumped into this field to operate as Internet service
providers such as Viettel, FPT, EVN Telecom or SPT. This creates a strong competition
between ISPs. VDC is facing many challenges in defending its leading position and in
advancing itself towards the future of internet technology.
Therefore, the study is focus on analyzing of the current position of VDC in the South market
and finding out problems the company facing in its service performance based on the
customers’ perception. From those points, solutions will be proposed in order to enhance and
improve the VDC competitive performance. |
| Year | 2009 |
| Type | Project |
| School | School of Management (SOM) |
| Department | Other Field of Studies (No Department) |
| Academic Program/FoS | Master of Business Administration (Executive) in International Business - Management of Technology (VN/BKK)) |
| Chairperson(s) | Swierczek, Fredric William; |
| Examination Committee(s) | Sununta Siengthai;Rodsutti, Michita Champathes ; |